Empower pet owners to safeguard pet health through nutritional science;
Establish an international exchange platform to connect global pet professionals;
Advocate for animal welfare and eliminate abuse and abandonment.
Professional Recognition
The Society has consistently received recognition from various sectors of society. Recent awards include:
- 2023: Awarded “Best Pet Nutrition Education and Service Society of the Year” and “Outstanding Pet Nutrition and Health Testing Service Award of the Year”
- 2024: Awarded “Best Professional Nutrition Brand”
- 2025: Developed Hong Kong’s first “Pet Nutrition Management App” and awarded “Excellence in Health AI Application Brand Award”
- 2026: Awarded “Best Pet Nutrition Management App of the Year”
Collaboration with Government Departments
The Society actively participates in government collaboration projects, providing professional expertise to support public policies:
- 2021: Invited by the Hong Kong Consumer Council and Hong Kong Customs to provide pet nutrition consultations and legal opinions.
- 2023: Conducted a “Pet Nutritional Advisor” training course for officials from the Agriculture, Fisheries and Conservation Department of Hong Kong.
Global Influence
The Society is committed to cultivating professionals in pet nutrition, with students distributed across:
Mainland China, Hong Kong, Macau, Taiwan, the United Kingdom, the United States, Singapore, Australia, Malaysia
Through knowledge dissemination, we extend Hong Kong’s expertise in pet nutrition to the world.
Media and Collaborations
Primary Collaborating Media (Television/Broadcast)
TVB, now TV, Cable TV, ViuTV, Phoenix TV Hong Kong, Radio Television Hong Kong, Southern Television, Asia Television
Primary Collaborating Media (Newspapers/Online Media)
HK01, Oriental Daily News, Ming Pao, AM730, Metropolis Daily, Sky Post, Pine and Cypress Voice, Sing Tao Headlines, Metro Health Plus, Pet Master, Pet Leisure, Petarte
Media Columns
- 2018: Invited by Sky Post to establish Hong Kong’s first pet nutrition column
- Subsequently, contributed regular columns to Pet Master, Metro Health Plus, and Sing Tao Headlines
In 2016, the Society established a "Pet Nutrition Professional Database" for public inspection, allowing the general public to find qualified pet nutrition professionals in relevant areas in the Society's database.
